Outcome-based marketing is a discipline gaining interest among B2B and B2C marketers alike. It seeks to reset the definition of success in business marketing by beginning with the end—that is, working ...

Ocean Outcomes, a Portland, Oregon, U.S.A.-based fisheries nonprofit, works with a wide range of stakeholders, including ...

During a keynote at SAS Innovate, CTO Bryan Harris detailed how agentic AI can reduce GenAI bias and how advanced digital ...

Rhode Island’s primary care system is in crisis. Could this model, which diverges from fee-for-service, provide some respite?

The organizations that succeed with AI are not those with the most data or the most sophisticated algorithms but those with ...

The Family Office, a leading wealth management firm in the GCC, has announced the launch of its latest digital tool, ...

With DOGE initiatives fundamentally changing the state of federal policy evaluation, it could be time to embrace more evidence-based approaches to assess agency actions.

Mainstream economists define inflation as the increase in an imaginary “price level” that is relatively neutral in its ...

A team of researchers explain how navigation programs work, who benefits, and how to create a successful navigation program.

Patients with advanced solid tumors experienced significantly improved survival outcomes when receiving a tailored therapy based on the detection ... location could help define a new, more ...