Goldman Sachs called Heineken an "underperformer" among its peers.

“0.0 Reasons Needed” showcases Heineken 0.0 as an option for those choosing not to drink as well as those who enjoy the taste of the nonalcoholic beer. Research findings include that 21% of Gen Z ...

Shufelt said the availability of quality alternatives has given consumers the ability to drink non-alcoholic beer without changing their lifestyles. Both Athletic Brewing's CEO and Heineken USA's ...

but it may be a while until it is made available in supermarkets and at drinking venues such as bars, pubs and clubs. A spokesperson for Heineken UK said on the Sol ABV change: “We know ...

The game is designed to reinforce the brand’s “When You Drive, Never Drink” campaign. To promote both the mobile game competition and the broader safe-driving campaign, Heineken 0.0 has enlisted F1 ...

Heineken’s growth comes after a deal agreed in 2018 with China Resources Beer, China’s biggest brewer, which gave the ...

The pairing up of non-alcoholic beers and sports continues, as now Heineken is debuting a limited edition tennis themed L0VE.L0VE packaging for its non-alcoholic option, Heineken 0.0, for the ...

AMSTERDAM, June 04, 2025 (GLOBE NEWSWIRE) -- Heineken ® 0.0 has been announced as an official partner of Apple Original Films ...