Rebecca Black flexed her comedic chops for e.l.f. Cosmetics' latest fun commercial. Here, she tells PEOPLE about working with ...

Like with any viral launch, though, there always comes something similar. According to online users, E.l.f. Cosmetic's Power Grip Primer is nearly identical in texture and formula. It's also more ...

Amanda Nguyen shares the e.l.f. Beauty products she packed her upcoming all-female spaceflight with Blue Origin alongside stars like Katy Perry, Gayle King and Lauren Sanchez, among others. The astron ...

OAKLAND, Calif.--(BUSINESS WIRE)--In a world of one-trick ponies, e.l.f. delivers a glow that really goes the distance. e.l.f. Cosmetics, a brand from e.l.f. Beauty ...

For the job, he partnered with celebrity makeup artist A. Love to create the ultimate glow. Their secret? A $14 highlighter and primer hybrid that you’ve probably seen on TikTok — the e.l.f ...

Drugstore makeup brand e.l.f. Cosmetics is known for creating affordable, high-performance products that rival the big beauty names. The new Glow Reviver Melting Lip Balm for $9 is now available ...

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e.l.f. Cosmetics launches new “The Many-Trick Pony” campaign highlighting e.l.f.'s holy grail, Halo Glow Liquid Filter. Featuring the voice of Rebecca Black, the spot showcases how this multi ...

e.l.f. Cosmetics, a brand from e.l.f. Beauty (ELF), launches a new campaign today starring multi-hyphenate, multi-talented, multi-tasker, Halo Glow Liquid Filter. This press release features ...

e.l.f. Cosmetics launches new “The Many-Trick Pony” campaign highlighting e.l.f.'s holy grail, Halo Glow Liquid Filter.

In a world of one-trick ponies, e.l.f. delivers a glow that really goes the distance. e.l.f. Cosmetics, a brand from e.l.f. Beauty (NYSE: ELF), launches a new campaign today starring multi ...