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MAKE UP FOR EVER’s expert artist Mathieu shares his top five brush picks to achieve a flawless, natural look with ease. From sculpting skin with the HD SKIN Brush to perfecting eyes with precision ...

Makeup and beauty are more than just routines—they are powerful forms of self-expression and confidence boosters. Whether you’re a beginner experimenting with your first foundation or a pro mastering ...

Meet color e.l.f.nalysis, e.l.f. Cosmetics’ new free makeup tool that tells you your color season and matches you with ...

Whether you're road-trippin' with the girls this summer or have a flight booked to an international locale, this sunscreen ...

The “color e.l.f.nalysis” tool offers makeup shade recommendations that harmonize users’ unique features, as well as a ...

Cosmetics, a brand from e.l.f. Beauty (NYSE:ELF), introduces “color e.l.f.nalysis”—a global, immersive digital experience for ...

This one’s got more substance; it easily covers breakouts and acne scars, yet still feels like minimal makeup. I blend it in with a fluffy brush in seconds, and my skin just drinks it up.

Makeup brushes According to the skin guru, makeup brushes represent perhaps the most significant bacterial threat among household items. "There's probably nothing that harbours more bacteria than ...