The One Thing Our series The One Thing is a Sparknotes version of the products, rituals, and moments your favorite ...

A writer attempts the TikTok-viral "contrast theory," where you do your makeup based on the difference between the tone of ...

A beauty guru with millions of followers has revealed how to apply blusher correctly to achieve 'facelift' effect - and it's ...

Undereye powders are also an essential for Uchenna's makeup routine, as she describes it as the perfect product to get a ...

Rebecca Black flexed her comedic chops for e.l.f. Cosmetics' latest fun commercial. Here, she tells PEOPLE about working with ...

Marjan starts by misting a touchable hair spray through the locks to “give fine hair a little bit of hold” when styling. Speaking of finer strands, she also reaches for clip-in extensions to amp up ...