Barua, the Group CEO of Havas India, South East & North Asia (Japan & South Korea), celebrated his birthday on 18th February ...

Consumers are tuning out traditional marketing. Stand out with personalization that feels thoughtful, not intrusive. The post How un-marketing builds trust in a world of invasive advertising appeared ...

Last year, the Advertising Standards Council of India (Asci) had come up with a set of self-regulatory guidelines for ...

Mo Cherif, senior director of Gen AI at Sitecore, explores how marketers can successfully and ethically implement AI.

To unlock the full potential of AI, marketers must adopt the mindset of partnership—where AI is a collaborator, not a ...

Researchers from Symbiosis International University explore the transformative role of Generative AI in digital marketing, ...

Ecommerce is evolving rapidly with new technologies, changing consumer behaviors, and market shifts. Explore the top ecommerce trends for 2025 to stay ahead.

Changing Role in Digital Marketing Khushboo, a global digital marketing expert with over five plus years of experience ...

The first step in marketing your EB-5 law firm is to identify your target audience. Potential clients for EB-5 services come in two main categories: foreign national investors seeking to obtain U.S.

As the use of artificial intelligence continues to rise, professionals must find a balance between innovation and ...

A new study by Tui Musement has revealed most consumers cannot tell AI-generated images from real travel photos ...

Achieving Universal Health Coverage (UHC) in Bangladesh remains a challenge due to the high out-of-pocket healthcare costs, particularly for medicines.