While there are many benefits to hosting customer advisory boards (CABs), an often overlooked incremental benefit is using ...

To build long-term loyalty and relevance, brands must evolve with their customers and stay aligned with their expectations.

Omnichannel specialty retailer Tailored Brands announced John Tighe as chief executive officer and board member, effective Aug. 5. Tighe, who served most recently as president of the parent ...

Whether you're a startup founder or a seasoned CEO, board leadership can make or break your company's trajectory.

Zurich, Switzerland-- (Newsfile Corp. - June 17, 2025) - Lookthrough is proud to welcome Marco Parroni to its Advisory Board, effective this month. Parroni brings over 25 years of senior ...

Every B2B brand should be working towards becoming ‘niche famous’. As B2B marketers, you should aim to build fame within the segment that makes up your audience and create a shared meaning for which ...

It's widely accepted that brand building has demonstrable value to a business, but many boards have their focus on short-term gains. From a blunt metric like ROI to over-focusing on ‘performance ...

Yum Brands has promoted its chief financial and franchise officer to CEO effective Oct. 1, 2025, according to a press release. He succeeds current CEO David Gibbs, who informed the Board of Directors ...

Warner Music Central Europe’s brand partnership team has partnered with Machine Shop Entertainment to bring Haribo on board for Linkin Park’s From Zero World Tour.

Tata Motors’ global CMO joins the inaugural board of the Effie LIONS Foundation, representing India and South Asia in the global push to nurture diverse marketing talent.

Entire Fulbright board quits, blaming Trump administration interference The State Department is also putting 1,200 Fulbright recipients through an "unauthorized review process" that could lead to ...