California's sports and entertainment venue Pechanga Arena San Diego will keep its name through December 2026, following an ...

Plant-based milk producer Malk Organics is addressing what it felt was “a narrow, flat-facing label” with a redesign that ...

Oscar Ustari joins Jordi Alba as veteran Inter Miami players to sign contract extensions for 2026. Is Messi next?

A rebrand can take time to register in Google’s results. Here’s how to align assets, third-party mentions, and signals to ...

Smart leaders create shareable brands and ideas by design, not luck, using visibility, emotion, and customer advocacy to ...

In the latest extension of her Infamous Mothers brand, the Madison storyteller is set to release her first full-length memoir ...

Luxury used to be defined by price tags, logos, and five-star ratings. But in today’s travel world, wealth alone is no longer ...

From values to visual identity, this article explains what a brand really is – and why it’s far more than a name or a ...

Most established brand-name products operate in highly competitive ... "Good Guys Can Finish First: How Brand Reputation Affects Extension Evaluations." Journal of Consumer Psychology, vol.

Brock Purdy has finalized a new contract extension with the San Francisco 49ers ... story of Purdy celebrating on the field with a one-word message. "Yessir" McCaffrey wrote with a money bag ...

As Adam Sparks of Knoxville News reports, Tennessee is free to explore their options after the exclusive negotiations window for an extension ... does a new brand offer? Prior to name, image ...