On Wednesday, July 2, Zach Barnett, FootballScoop national columnist and father of three, released the following statement in ...

The New York Yankees are deepening their partnership with Hidden Pigeon Company (HPC) this summer with a new game day ...

Through a new global partnership, the iconic rainbow lollipop brand aims to expand into toys, apparel, and more.

A federal judge last week permanently enjoined online retailer Vintage Brand—which sells throwback and vintage collegiate ...

Officers said they were concerned for Jade and launched an appeal for the public’s help to find the missing teenager. The ...

A new week of streaming is here, with fresh titles arriving in the Netflix content catalog. This week, the streaming giant is ...

A $200K ad credit might be a one-time bonus, but the systems built around it have ongoing costs. Brands that leaned into Meta ...

Smith’s property rights holder says the apparel company has used her name and image more than 100 times since her death in ...

Even after Facebook bought WhatsApp in 2014 for a staggering $19 billion, the original founders and Mark Zuckerberg himself insisted there were no plans to monetise the app with ads. That’s changed.

Advertising is one of the sectors most radically affected by AI so far. As such, adland offers a postcard from the future for other industries. Three lessons stand out.

The Athletics, playing home games in Sacramento, sold ad boards behind home plate to a Houston hospital with the Astros in town.