With new competitors emerging every day, Indian businesses are increasingly turning to legal measures to safeguard their ...

We all recognize that iconic logo, but it wasn't always a classic cherry color. Here’s the real reason why the Coca-Cola logo ...

The brand’s new logo is as serendipitous as it is straightforward, but no less sublime. It almost feels like an intervention ...

The 'jingle' may feel dated, but sound is still crucial to the way consumers perceive brands. How is sonic branding evolving ...

PALM BEACH GARDENS, Fla. (CBS12) — A local inventor is trying to make a name for himself in a rather unusual way. Right now, ...

It’s about buying access to the fan passion that surrounds the property, and embedding that emotional equity into your own ...

Firm preys on parents desperate to make their kids famous by using counterfeit luxury brand logos, charging registration fees ...

These 3 Japanese car brands ranked lowest for reliability in 2025—find out what went wrong and what to consider before your ...

Colorado's leading premium cannabis brand, has debuted a refreshed brand identity that embodies its quality-obsessed ethos ...

Set to release in September, the Hali 1 makes Tyrese Haliburton the first former Iowa collegiate athlete to have a signature ...