The allure of brands, driven by social covetousness, extends beyond mere functionality to signal status and belonging. While ...

CPG companies don’t typically like it when retailers ask them to start manufacturing competing private-label products, but refusing also comes with the risk of damaging the relationship and ...

Companies that had a product that met the U.S. Grade A could also use U.S. Fancy. However, the U.S. Fancy label is no longer in place for ketchup as a federally-inspected product. The term 'Fancy ...

These are products you might expect to find in Target’s Good and Gather private label brand, or a DTC brand with retail partnerships. And that’s, of course, intentional. They’re aimed at ...

“Despite the labeling of the Product as ‘Brown Bread,’ with a ... fruit juices — and is urging consumers not to fall for fancy words and images. Shutterstock / Ground Picture Sheehan ...

Long gone are the days of bright packaging, big labels and fancy products, newer brands are embracing toned-down packaging ...

Both Brother products produce high-quality labels that seem durable and long ... There’s no need to buy a fancy phone case once you have this machine. You can make a variety of decorative ...

Photo: Lucy Hewett for The Wall Street Journal Store-brand products have long been uninspiring—cheaper knockoffs of well-known brands with names like “Toaster Treats” in place of Pop-Tarts ...