The story of this logo, which stands for "Fun Furs," traces back to 1965 when the designer was appointed as creative director of the brand by the five Fendi sisters: Paola, Anna, Franca, Carla and ...

The color palette recalled a rainy day on the highlands: moss, brown, slate gray and maroon, cornflower blue, ... As is the recent Milan trend, the Fendi logo appeared sparingly, ...

Up until Karl Lagerfeld joined the brand in 1965, the Fendi logo showed a squirrel sitting on a walnut tree branch, a symbol of the hard-working founder Edoardo Fendi, who was said to be as busy as a ...