Butter yellow is having a moment, and honestly, we saw it coming. Soft, golden, and just the right amount of nostalgic, this ...

Summer brings in very hot weather, and wearing traditional clothes during this time feels uncomfortable. But don’t worry - ...

Reaching your fifties is not just a milestone in life; it’s also a fresh chapter in curating personal style. Fashion doesn’t ...

"Just want to say that this is the perfect dress. The neckline is not too low, the sleeves are beautiful and flowing, the ...

Planning to get away this summer? We've got packable pieces you're going to love. These styles are a must for your vacation ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Jenni Kayne is next for high-end loungewear options. If you dream of pure luxury lounging, this brand is it. It uses cashmere ...

Nordstrom has hundreds of beautiful maxi dresses that are perfect for summer, including options as low as $40.

Good Morning Britain presenter Susanna Reid wore a stunning frock in one of the colours of the summer. Discover where to snap ...

Kylie Jenner is ready for a red-hot summer. The “Kardashians” star took to Instagram Wednesday to model a plunging cherry-red halter dress ($398) from her new Khy x Dilara Findikoglu collection. In ...

Babaton's cotton poplin polo mini dress is a favourite of one Yahoo Canada shopping editor, and it's easy to see why. The work-friendly mini has an oversized fit, is ultra comfortable, and comes in an ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...