Asda has unveiled its first 'George' concept store dedicated to the fashion branch of the supermarket, which was opened by ...

Asda’s first stand-alone ‘George’ concept store has officially opened its doors at Crown Point Retail Park in Leeds, marked ...

Asda has revealed it is trialling a new George standalone concept store that, if successful, will replace its Asda Living brand portfolio across the UK. The pilot project is taking place in Asda ...

George’s standalone store will offer the brand’s clothing range for men, women, and children. Credit: Serge Cornu/Shutterstock. This initiative, if met with success, could lead to the rebranding of ...

Asda has announced that it will be opening a new George store. The store will sell the brand's home and fashion line in one dedicated retail space. The retailer put out an Instagram post to share ...