Jordan Brand is bringing back the coveted Air Jordan 5 "Tokyo" for the AJ5 model's 35th anniversary celebrations this year.

NBA All-Star Weekend from Los Angeles, the Air Jordan 4 is rumored to release in a new purple and gold colorway.

In 1985, Nike made great marketing hay of the fact that the NBA had threatened to ban the black-and-red Air Jordan I. With each new signature model, Jordan Brand’s designers try to evoke that ...

Michael Jordan's 40th signature shoe just officially dropped, and it bears some resemblance to previous models. The Air ...

The Air Jordan 40’s designers wanted to be “reverential, not referential” in putting together a milestone shoe.

Air Jordan 4s have been a major success this year, and we’re only halfway through. With even more fire drops on the way, I’m ...

The basketball world witnessed one of its most consequential business decisions when Michael Jordan selected Nike over Adidas ...

Air Jordan 4 ‘Lakers’ announced for 2026 All-Star Weekend. In celebrating 2026 NBA All-Star Weekend from Los Angeles, the Air Jordan 4 is rumored to release in a new purple and gold colorway.

Jordan brand did it again. They dropped another women's exclusive that is bound to have the guys checking size charts to see if they can get in where they fit ...

The iconic 'Aqua' Air Jordan 8 is set to return in July 2025. Get a closer look at the retro release. ... Travis Scott's New Nike Sneaker Surfaces in 'Sail' BEST SELLING SHOES THIS WEEK Shop Now.

Nike is trying to reverse the cycle with the new $130 Air Force 1 Low launch on Wednesday, May 6, at 10 a.m. ET.The shoes will come in Dirty Triple White and Triple Triple Black, already scuffed ...

Emmys winners across 118 categories, analyzing frontrunners, snubs, and which shows could rewrite awards history.