The board of Assura Group (LON: AGRP) (LSE:AGR) has recommended an increased £1.7 billion final takeover offer from private equity groups KKR and Stonepeak, rejecting a rival proposal from Primary ...

Cheuk Shum, head of marketing, Hong Kong, HSBC, told MARKETING-INTERACTIVE that the campaign targets Gen Z individuals aged between 18 and 25, a segment that is becoming increasingly important for ...

HSBC in ASEAN: The Association of Southeast ... with success measured as positive campaign ROI. Marketing: increase consideration with ASEAN MMEs and knowledge, confidence, and customer ...

Oakland International Airport launched a digital campaign called "La Bahía" to boost travel from Mexico, partnering with ...

To drive this message home, HSBC Mutual Fund has launched #RetireToMore — a 360°, emotionally resonant campaign that positions Systematic Investment Plans (SIPs) as a simple, disciplined ...

Speaking to The Drum at the Global Marketing Summit, industry experts shared insights on Hong Kong International Airport’s innovative campaign, “Transit of Life.” As the global economy ...

Energy-drink maker Celsius is reaching beyond its core audience of athletes and other gym-goers in what it says is its biggest ad campaign yet. “Live.Fit.Go” is meant to court “the everyday ...

UAE flag carrier features Mbappe, Bellingham, Diaz in new Real Madrid ad campaign The campaign features the trio Kylian Mbappe, Jude Bellingham, and also Brahim Diaz. Dubai: Emirates Airline has a ...

In Asia’s aggressive banking scene, financial institutions continually aim to one-up each other by way of service, technology, safety, benefits, and clout. In this multi-way arm wrestle, Hong Kong ...

Extime JCDecaux Airport and Airport International Group sign partnership to transform advertising experience at Queen Alia International Airport in Amman, Jordan Leveraging the global expertise of ...

Congress’s bill cutting taxes and spending will receive an advertising campaign from the Chamber of Commerce as it faces widespread criticism for redistributing wealth and resources toward the rich.