HSBC laid off staff within its London-based global marketing department on Wednesday, including the marketer leading the division. Among those out is Amanda Rendle, the bank's global head of ...

"HSBC's strategic approach to ASEAN expansion: overcoming challenges & boosting MME revenue with expert support" #ASEAN ...

HSBC has appointed Cheuk Shum (pictured) as new head of marketing for wealth and personal banking. Prior to his new role, Shum had worked at Standard Chartered for over 23 years. He joined the ...

Cheuk Shum, head of marketing, Hong Kong, HSBC, told MARKETING-INTERACTIVE that the campaign targets Gen Z individuals aged between 18 and 25, a segment that is becoming increasingly important for ...

In this week’s episode, HSBC’s global head of B2B marketing strategy Katherine Lamb joins David Rowlands, head of content at B2B Marketing, to discuss what marketing looks like in one of the largest ...

Investment firm HSBC initiated coverage of U.S. digital marketing software platforms, noting that the $300 billion programmatic industry is forecasted to grow 13% in 2024. The term programmatic ...

As the banking industry experiences significant transformation driven by rapidly evolving digital innovations, HSBC Hong Kong remains ... of traditional banking marketing. From partnering with ...