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Additionally, HSBC Singapore is also launching an integrated marketing campaign across cinema, out-of-home, and digital and social channels. It also launched three 60 seconds spots. The first spot ...
From 1 January 2011, the campaign made its debut in print, broadcast and outdoor - also maximising the digital space on platforms such ... Darren Friedlander, head of marketing, HSBC Singapore, said, ...
In this newly created role, Chen is responsible for marketing, customer experience, health and wellness and digital at HSBC Life, and reports directly to Ho Lee Yen, CEO, HSBC Life Singapore ...
in areas such as marketing and customer experience, product management, data analytics and digital banking. She was previously with Citibank Singapore, most recently as director of customer franchise ...
In a role reversal, Xalts, a Singapore fintech startup founded 18 months ago, has acquired Contour Network, a digital trade platform set up by eight major banks including HSBC, Standard Chartered ...