China’s appetite for booze is prodigious. In the early 2010s, party officials and businessmen cemented deals over baijiu ...

Mark Horton, an archaeology professor at the Royal Agricultural University in the United Kingdom, spoke with Fox News Digital ...

Budweiser (Brussel:ABI) (BMV:ANB) (JSE:ANH) (NYSE:BUD) unveils its new global platform “Celebration in the Making” and full campaign details as the Official Global Beer Sponsor of the FIFA Club World ...

Brand Returns "Bring Home The Bud" Campaign, Debuts New Film Set to AC/DC's "Thunderstruck" to Remind Fans that Bud is the Beer of Celebration Throughout the Tournament Today, Budweiser (Brussel:ABI) ...

NEW YORK, IL, UNITED STATES, June 4, 2025 /EINPresswire.com/ -- New York Festivals Advertising Awards (NYFA) has announced ...

In China’s small street shops, crowded fridges often push beers to the back — out of sight and out of reach. But Harbin Beer saw an opportunity where others saw a disadvantage. The brand uncovered a ...

Budweiser beer cans on display in Shanghai ... our route to market” for its brands in China, which include Budweiser, Corona and Harbin Ice. Doukeris noted the growth of the off-trade channel was ...

Chinese beer brand Harbin has recently issued bottle-o owners in southern China with the unusual request to send their beer to the back of the fridge, but it has seen sales jump by nearly 19 per ...

To ensure maximum scalability and impact, Harbin Beer rolled out the “Back rack hack” across many stores in southern Chinese towns. The innovation was supported with bold, eye-catching visuals ...

The 2025 Asian Winter Games have officially kicked off in Harbin, China. This year ... Eagles GM Howie Roseman after getting wounded by beer at Super Bowl parade: 'I bleed for this city' The ...

HARBIN, China (AP) — People are making the best of the freezing weather in northeast China: Sculptors have finely chiseled ice into elaborate structures resembling landmark castles and temples ...

To meet the needs of domestic and international tourists, the China-Harbin International Beer Festival ran from July 6 to Sept. 1, attracting over 30 beer brands from more than 10 countries and ...