However, if you are an Ikea Family member, your kids can play for an extra 30 minutes, provided Smaland isn't too crowded. Safety is key Ikea has procedures in play to keep children within the ...

Ikea also vowed to ensure children with dwarfism were given exemptions to play in the Smaland area - and gave the Crowders a $100 (£77) gift card. Returning ten days later, Whitney was pleased to ...

The new AFTONSPARV collection arrives at IKEA stores in a limited edition. The collection is aimed at children aged 3 to 7 and was developed inspired by their knowledge and curiosity about space.

A four year-old boy with dwarfism was banned from an Ikea children’s play area after workers implied that he might drown in its ball pit. Whitney Crowder, 32, was astonished with the reason ...

Ikea launches in-store play area 7/6/2009 CONSHOHOCKEN , Pa. Ikea has introduced Smaland, a Swedish farmhouse that provides a free supervised play are for children, giving parents a chance to shop ...

In response, IKEA offers a variety of parent-friendly in-store services, such as Småland — a free, supervised play area where kids can have fun while their parents browse the showroom.

Caretakers of young children may want to take advantage of Ikea's Småland supervised play area, where trained staff members will watch kids for up to an hour for free.

While initially gutted to see her children happier running around IKEA for free after spending £25 for a soft play area, Vicki, a Media Relations Specialist, did admit that it was 'really sweet ...