As the beloved ice cream counter shutters along with Rite Aids across L.A. and O.C., folks look back at what made it special.

Maddy Silvagnoli, owner of Maddy's Ice Cream Truck and More, has created an animated YouTube series. Here's how to watch it.

With the weather warming up, New Yorkers might be looking for ways to cool down and what better way than with ice cream. New ...

Marty Bass visited the I Scream Truck in Sykesville, Maryland, for Ice Cream Truck Week. The business was started by two ...

But Monday night, the Gilroy City Council unanimously approved a pilot program that is less restrictive to the delight of ...

Wraps can work on passenger vehicles or ice cream trucks; with the latter, you can take your name and your ice cream creations directly to customers – especially in high demand areas.

JACKSONVILLE, Ark. — An Arkansas man is going viral for his bass-boosted versions of classic ice cream truck songs. It’s been ...

The colorful vegan ice cream food truck has become a staple of the local food scene. When Helen Williams first got her vegan ice cream business off the ground, it was just her rolling up on a Vespa ...

Reporter Alyssa Huglen asks what makes emerging brand leaders tick—and presents their edited answers in this column in each ...

When it comes to ice cream innovation, Ohio takes the cake. From the waffle cone to the banana split, pioneering Ohioans have shaped the way the treat is consumed for over a century. That’s because, ...

Ice cream trucks may seem like a relic of times past, but one New Jersey startup is bringing them back with a modern twist. Many nostalgic memories […] ...

According to a study done by Unilever's Good Humor, nearly 70% of Americans acknowledge that they see fewer ice cream trucks in their neighborhood now compared to their childhood. It makes sense ...