A well-placed meme short-circuits the brain’s usual “ignore this email” response. It injects humor, breaks up the monotony, and makes you human. And science backs this up: Memes say more ...

It’s not a celebrity or a famous musical artist – in fact, it’s not even human. Kristi Ginter/Facebook The epicenter of all the hype is the “Umass Memes” Facebook page and it’s the latest and most ...