The whole show is run entirely by students who serve on the Northwood University International Auto Show Executive Board.

Car manufacturers are known to make changes to their branding, and the supercar company McLaren is no different. Here's how its logo has evolved over the years.

With the economy a key factor in German elections this month, can the auto sector get back on the road to recovery?

In an era of rapid market shifts and heightened uncertainty, strategic rebranding is more crucial than ever. However, companies must carefully balance change with continuity, ensuring their new ...

Students aim to elevate this year’s International Auto Show by creating a fresh and innovative experience that pushes the ...

Stay updated on the latest trends in the automotive remarketing industry, focusing on strategies for franchise and used car ...

SALT LAKE CITY, UT, Feb. 05, 2025 (GLOBE NEWSWIRE) -- WSCG, and its consumer brand HUMBL, a leading innovator of digital wallets, web platforms and blockchain technologies, is proud to sponsor NASCAR ...

OWINGS MILLS, MD, Feb. 06, 2025 (GLOBE NEWSWIRE) -- MotorWeek today announced its 2025 Drivers’ Choice Awards, highlighted by its 2025 Best of the Year winner – the all-electric Chevrolet Equinox EV.

In the early 1990s, a burgeoning San Francisco fashion label agreed to a novel advertising campaign that sparked a citywide crime wave. The ad agency’s pitch involved placing posters for the brand’s ...

Canadians angered by President Donald Trump's decision to impose tariffs on imports from Canada are searching for ways to buy ...

The award, established in 2008, provides a platform for car designers, manufacturers, and brands to ... A' Design Award Winner Logo license, a recognition trophy, and inclusion in the annual yearbook.