KNOXVILLE, Tenn. (AP) Tennessee coach Butch Jones has heard the criticism over his use of slogans and catchphrases, from calling last year's seniors ''champions of life'' to describing his pursuit ...

Brick by Brick. Sixty-Three Effort. Start Fast, Finish Strong. DAT Way. Tennessee's head coach doesn't know what the big deal is with his catchphrases.

Tennessee coach Butch Jones said he doesn't plan to change his use of slogans and catchphrases and wonders why his program gets singled out in this regard.