Those little troll dolls you see hanging from people's backpacks are the result of an innovative marketing scheme.

A new documentary from Ozarks Public Television explores the life of Rose O'Neill, the artist who created the Kewpie doll.

Her Kewpie brand became a “household name” and was used in promotions by Colgate (smile like a Kewpie?), Sears, Kellogg’s Corn Flakes and Jell-O.

Searching through the Times-Tribune Archives, I found a feature on recipes that were inspired by the doll and put into a collection by the International Rose O’Neill Club.

Searching through the Times-Tribune Archives, I found a feature on recipes that were inspired by the doll and put into a collection by the International Rose O’Neill Club.

About a 40-minute drive south of Springfield, the Bonniebrook Art Gallery and Kewpie Museum is open between April 1 and Oct. 31.

If you’ve been on the hunt for one too, I feel your pain—but don’t give up, it’s totally worth it when you finally find it! Which Kewpie are you hoping to pull?

The Powerhouse Museum has hand-picked 1001 objects from its collection of more than half a million items to create an exhibition of Australian icons.