See, Kia still hasn't totally shed its image of making bargain-bin cars, and its current logo and branding remain attached to really dumpy cars from decades ago.

Kia teased a version of it on the Imagine electric concept car it showed at the 2019 Geneva auto show. The company has been using variants of the oval logo since 1994, with minor tweaks in 2004 ...

The logo of Kia on its new all-electric vehicle, EV6, during its showcase event in Seoul in June 2021. Jung Yeon-Je/AFP via Getty Images Take a drive on an American highway and look at the logos ...

Whether they are trying to read the badge on the back of a new EV6 or staring at it from different angles on a screen, people seem puzzled about Kia’s new logo. Twitter user Ashwinn Krishnaswamy ...

But there's one car logo that's still drawing ire over three years after it was revealed. Kia is one of the most recognisable car brands on the road, but as of 2021, the same can't be said for its ...

Kia updated its logo at the beginning of 2021. With new products like the Telluride, K5, and EV6, the company wanted to start the third decade of the 21st century with a new brand image. The brand ...

Kia's new logo has hundreds of people Googling the brand incorrectly every day. By Rob Stumpf. Published Nov 21, 2022 4:36 PM EST. Get The Drive’s daily newsletter.

Kia's lead designer, Tom Kearns, recently told us he agrees that it may be time to redo the company's logo, which has gone unchanged since 1994. Back then, when the Kia brand launched in the ...