Kia’s changed up its look many times before – ever since its launch in 1953 – so should this logo redesign really still be such a hot topic?

Kia just adopted the logo, so it’s unlikely to change. Besides, the vehicles behind the logos are more important, and on that front, Kia’s winning.

We look back at Kia’s previous logos, and Kia explains why it went so extreme with its newest one.

Kia's refreshed logo is so hard to read that tens of thousands of people incorrectly Google the brand every single month.

Why Kia’s confusing new logo might actually be good for business A logo expert weighs in on “KN car” confusion and the wider design trend Kia’s logo exemplifies.

The new logo represented a significant departure from Kia’s previous logo, which was well-established and recognizable. The new logo was too great a departure from the old version.

Kia will have its signage in and outside the stadium, and will also put in electric vehicle charging stations at the arena.

Drop into the 576-hp Kia EV6 GT's comfortable bucket seat, buckle up, and peek at the steering wheel. No, we're not suggesting you look at the Kia logo in the middle—the one now often easily ...

Two new Kia electric vehicles will debut at the automaker’s EV Day in Korea next week. One will be a sporty-looking electric sedan, and the other an electric crossover. Here’s what we know ...

But apparently, people don't see "KIA" when they look at the logo; Google search data shows that some 30,000 people every month are searching for "KN" because they think thats what the logo says.

A new Kia electric crossover was spotted testing in the US, which appears to be the upcoming EV4. The EV4 is expected to be Kia’s entry-level subcompact electric crossover with starting prices ...

We look back at almost 70 years of Kia’s previous logos, and Kia explains why it went so extreme with its newest, “KN” look logo.