The holidays are a wonderful time for the sneaker world. Content seems to annually step on the accelerator when the bells ...

Nike launch the Phantom 6 football boots that will be donned by Erling Haaland and Alexia Putellas among others.

Nike's $4 billion annual marketing budget fuels campaigns seen worldwide, but few stories capture its spirit like Gabriel Trauttman's documentary "Total Football, Lagos Dreams." Sh ...

Football trainers are making a comeback! Gen Z is taking studded boots to the streets. What's behind this trend? Adidas and ...

There was a solid six-month stretch where our fashion-focused social media feed was filled with fake AI-generated images of ...