and the cool kids remain bullish on brand merch. So the fresh new New York hats and tees are what you might call on trend. The two T-shirts and four baseball caps now available (including one in ...

Every child also seems to have a preference around fit and fabric. My kids both like a slightly oversize shirt, but not too baggy or too wide or cropped. They also always notice the tees that get ...

It feels like every other cool girl I follow is embracing designer logo t-shirts this summer, and I am so here for it. The latter added a pop of colour to hers with a vinyl burgundy skirt.