Jaguar Land Rover is now JLR, and that has split Jaguar, Land Rover, Range Rover, Discovery, and Defender into their own ...

A new logo and pattern have been developed for the storied luxury SUV brand, but we're not so sure it was worth the effort.

Bentley has updated its emblem for just the fifth time since its founding in 1919, and without breaking hard from 106 years ...

Bentley has revised its emblem for only the fifth time in its 106-year history.

Rogers is franker in his assessment of luxury. “It’s boring,” says the award-winning designer. Known for his buoyant, vivid patterns that are a nod to his roots in Louisiana, Rogers’s ...

JAGUAR have unveiled a new logo as part of their re-branding to electric only models. The luxury car manufacturer sparked a heated debate, with some claiming it looks like “it was designed by… ...

Chinese luxury consumers, who have long been logo-hungry, also started adopting a quiet, old-money aesthetic in 2023. The BofA note comes after a bad year for the luxury market.