Join us to learn about our new suite of BA (Hons) Marketing Communications courses, available to those applying for September 2018 start. You'll find out about: BA (Hons) Marketing Communications BA ...

Here, we spotlight Gina Sansivero, VP, Marketing & Corporate Communications at AtlasIED. She entered the AV industry by chance, joining a start-up that sparked her connection to the field. She views ...

There can be little doubt that marketing mix modeling (MMM) is having a moment. With the death of the cookie and increasing data privacy concerns from consumers, marketers are seeking alternatives to ...

Search Engine Land » PPC » Why marketing mix modeling is crucial in 2025 and beyond Share In an era where privacy concerns, AI advancements and zero-click trends are reshaping digital marketing ...

At AI Deciphered, PRWeek, Campaign U.S. and MM+M’s inaugural conference last week, hundreds of marketing and communications professionals shared their discoveries and discussed the potential of AI to ...

PONTE VEDRA BEACH, Florida – The PGA TOUR today announced that Andy Weitz has been named Chief Marketing and Communications ... and clear ability to use a mix of techniques to reach and engage ...

Nigeria’s total marketing and communication spending reached N605.2 billion in 2023, says a new report commissioned by the Advertising Regulatory Council of Nigeria (ARCON). Carried out by PWC ...

Susannah Clark will lead communications and corporate marketing at BBC’s commercial arm. The creation of the CCMO role and the recruitment of Susannah reflects our determination to rapidly grow ...

In the ever-evolving landscape of pharmaceutical marketing, establishing trust and credibility is paramount, especially while targeting healthcare professionals (HCPs). Responsible and transparent ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation ...