We're not just producing content and putting out a 50-page white paper,” said Alex Craddock, Citi’s chief marketing and ...

In a viral video, Airbnb's Brian Chesky detailed the logo redesign process, but viewers reacted with skepticism.

Chron Logo Evaluation is part of the monitoring ... tracking are common methods of evaluating marketing performance. Marketing departments often collaborate with information technology employees ...

In a world dominated by social media and ever-growing content proliferation, it’s easy to overlook, or under invest in, one ...

While the graphic logos of Duracell, Tiffany, or Corona may not immediately come to mind, the copper top, the robin’s egg ...