B2B marketers navigating rising costs and elusive ROI now have a new guide to tackle their challenges. “Brand Gravity: How to ...

The Arts Mix Axel Scheffler, James Emmanuel, Edinburgh International Book Festival 2025 programme launch The Gruffalo illustrator, Axel Scheffler, discusses his new picture book for children.

Product Range vs. Product Mix. Small businesses can benefit from offering an array of products. These different products can target customers of varying ages, incomes and tastes.

The Iraqi edition of Essentials of Modern Marketing, ... New marketing book touts Iraq as prime destination for global investment 02-06-2025 ...

The "place" aspect of the marketing mix refers to how and where you distribute what you sell, which can include a retail store, online shopping, catalogs or wholesalers and distributors.