Ever since the mid-20th century, when fast food restaurants ... by transforming a corporate logo into something that ...

Some fast food mascots have remarkable staying power. Ronald McDonald, for example, is decades older than most of his customers today. Other mascots come and go too quickly to remember.

With its distinctly bright orange striped logo and small but mighty diehard ... Whataburger too dreamt up a fast food mascot to help sell their burgers. According to Whataburger, an orange and ...

Over the past decade or so, a number of smaller, hipper brands have resuscitated the mascot logos of the ’50s ... The final deadline for Fast Company’s Brands That Matter Awards is this ...

It’s not often that a mascot for a fast-food franchise will detail the discomfort prompted by hemorrhoid surgery in a national television advertisement. But Mr. Delicious rarely played by the rules.

Amy McCarthy is a reporter at Eater.com, focusing on pop culture, policy and labor, and only the weirdest online trends. The year 2003 was a different time. George W. Bush was president, MySpace ...