CMS says if you see a pitch using the MEDICARE logo, the marketing company is probably trying to fool customers into believing that a celebrity endorser represents the federal government.

Insurers participating in the Medicare drug benefit were told ... not allow identification cards with the pharmacy logos. He said the company derived no revenue from the co-branding.

which has also come under legal threats over its use of the Medicare logo. In his letter, Labor lawyer Jacob Varghese accused the Solicitor of failing to outline the legal basis for the government ...

It invests in logos, colours and other forms of branding for its services. So, with a policy of rebuilding public trust in Medicare, it is not surprising the government has looked to a brand ...