Neon signs like the one outside Taco Treat became important cultural markers, ... But the real quirk to Taco Treat is in their burritos, which come deep fried as a matter of course.

Breakfast burritos are legend at this Hermosa Beach restaurant ... waiting for the neon sign that read “HOT NOW!” to flash on, so they could cadge a box of hyper-sugared, ...

Have I been eating California burritos wrong my whole life? ... Located at 4939 NW Loop 410, this burrito spot is hidden pretty well, but their bright neon pink sign helps you find the store.