When Nike signed Indiana Fever star guard Caitlin Clark to a multi-million-dollar endorsement deal back in 2024, the ...

Within days of each other, Nike and Adidas released two of the most compelling ads in recent memory. After 27 years without running an ad during the Super Bowl, Nike debuted its "So Win" campaign ...

It is one of the most well-known and successful taglines in the world but few know about the unlikely back-story.

Nike released a Super Bowl commercial on Sunday centered around women's sports icons, ... The advertisement featured 3-pointers from Caitlin Clark and flips from Olympic gymnast Jordan Chiles.

In a similar advertisement, Nike promoted Sinner with the message, "It's hard to beat the nicest guy." This is a nod to Jack Draper's comments about Sinner's niceness being a weakness.

Nike tapped Malia, who goes professionally by Malia Ann, to direct two commercials for A’ja Wilson’s debut A’One sneaker. But soon after the ads dropped on May 3, filmmaker and NYU alum ...

Nike tackles its sales slump by playing offense with a high-priced Super Bowl ad comeback. An iconic sneaker comeback: Nike tightens Jordans and Air Force 1s supply, aiming to spike consumer interest.

Nike Inc. is spending more than ever on marketing around the Olympics in a global advertising blitz as it tries to reinvigorate sales and spark a comeback for the world’s largest sportswear company.

There are lots of quite scary things about football - a Saudi moneybags club winning the World Club Championship? FIFA will love that - and Nike is seemingly planning a whole year of them judging by ...

Nike’s shares are rising sharply after saying it plans to shift some of its production away from China. The footwear and clothing company also said late Thursday that tariffs imposed by the ...

Jim Riswold, an advertising rule-breaker who made Nike part of the cultural zeitgeist and helped turn sneakers into coveted status symbols with campaigns such as “Bo Knows” and pairing ...

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