Williamson suffered a mild knee sprain after his Nike basketball shoe ripped apart when he planted hard after driving in the lane just 36 seconds into Duke’s 88-72 loss to North Carolina.

College basketball fans gasped, and Nike shareholders frowned. On Thursday, Nike ( NKE ) stock dropped 2% premarket and was down more than 1% as of 12 p.m. EST. Now Nike is “concerned” and is ...

Thirty-three seconds into Duke's loss to North Carolina on Wednesday night, Blue Devils freshman Zion Williamson injured his right knee attempting to change direction, ripping a hole through one ...

Nike would be inclined to quickly settle a lawsuit that is based on a broken Nike sneaker worn by a basketball star. In reality, the publicly-traded company has already suffered damage its brand.

Williamson was wearing the Nike PG 2.5, Thunder star Paul George's signature shoe from the fall, in a Duke exclusive colorway. Duke is four years into a 12-year deal with Nike as the exclusive ...

Nike unveiled its new line of uniforms and technology for Team USA's basketball team at the 2016 Olympics in Rio de Janeiro on Thursday. As players and sports have changed, Nike has shifted for a ...