Nike's $4 billion annual marketing budget fuels campaigns seen worldwide, but few stories capture its spirit like Gabriel Trauttman's documentary "Total Football, Lagos Dreams." Sh ...

Investigating the subtle differences between brands of football — how much impact do they have on the way it moves?

Philadelphia Eagles running back Saquon Barkley teamed up with Nike on a player-exclusive colorway of the brand's top ...

The Pegasus 41 SE features 13% more responsive cushioning and extra padding that might make these $155 sneakers worth every ...

With Cooper Flagg, Shedeur Sanders and Travis Hunter off to the pros, here are the 25 athletes with the highest NIL ...

After an All-Pro season and Madden NFL 26 cover, Nike just introduced the Nike Alpha Menace 4 Elite "Saquon Barkley” cleat ...

David Falk, who repped Michael Jordan and iconic coaches such as Mike Krzyzewski, thinks Fran Brown could have similar ...

FC Internazionale Milano and Nike have launched the club’s brand-new Home Kit for the 2025/26 season, a fitting celebration ...

Five-star recruit Tristen Keys made some NIL noise this week by inking a new deal with Adidas. The partnership, while lucrative for the high school star, ...

Today, Benzinga 's options scanner spotted 22 uncommon options trades for Nike. This isn't normal. The overall sentiment of ...