Auburn University and Nike officially kick off their 10-year agreement on July 1, 2025. The agreement was announced on April 9, 2024, in which Director of Athletics John Cohen said this: “We are ...

Deion Sanders, 57, renewed his notable partnership with the athletic wear company in 2024 alongside his son, Cleveland Browns ...

Nike is stepping back into the spotlight with Deion Sanders, bringing renewed energy to a classic signature shoe, and the ...

Colorado Buffaloes coach Deion Sanders has blended sports greatness with cultural influence—and the king of options is back ...

For the first time ever, Caitlin Clark is getting her own version of the Nike Kobe 5. The shoes comes in Indiana Fever colors ...

The sportswear brand has been suffering from declining sales for some time, and its supply chain will be hit hard by new import taxes.

Building upon their yearly partnership to provide the NFL's gear, Nike will release another Pegasus 41 pack for all 32 NFL ...

Kevin Durant pays tribute to one of his favorite causes with this upcoming Nike KD 18 release. Check our Sneakers news for ...

The world's largest sports apparel company has seen significant financial losses as it strives to maintain its stronghold amid competition, tariffs and other issues.

Fans of Kobe Bryant have been treated to a steady stream of Kobe-themed releases from Nike this year, and even those who aren ...

On the heels of WNBA power couple Courtney Vandersloot and Allie Quigley’s Pride-inspired sneaker drop, celebrated gymnast ...

Some said Nike was on the slip. Some said thee influence of the Swoosh was on the wane. But one quick realignment, and a ...