When five-star prospect Nate Ament signed a multi-year NIL deal with Reebok in October 2024, he didn’t just make history, he reshaped the future conversation ar ...

Jarren Duran wore custom cleats in the Red Sox's 7-6 loss to the Los Angeles Angels on Monday as a tribute to the Pete Frates ...

When no road game feels that hostile, teams can embrace being the visitor. That is exactly what New Balance did with the ...

Are running long distances or lifting heavy weights? Are you actually going to use these shoes? If they answer to any of those questions is yes, as Nike would say, just do it.

Nike, America's leading shoe company, is reducing its technology workforce as part of a broader restructuring effort under CEO Elliott Hill. The company confirmed the job cuts but did not disclose ...

Friday, Nike unveiled Lamb's first ever player-edition (PE) cleat. The shoe is called the Nike Vapor Pro 1 "CeeDee Lamb" which conveniently comes in the same "slime" green color he wore against ...

Kool-Aid man catchphrase, detailing the shoes. The sneaker also has Nike’s Air Zoom cushioning to add some spring, but the shoe retailer didn’t mention if it was powerful enough to bust ...

Nike isn’t messing around with the release of its Vomero 18 Running Shoe with its maximum cushioning and a style that sends a message to a popular rival to the south. This top-rated running shoe ...

Nike's A'One sneaker with A'ja Wilson sold out in under five minutes online. Its focus on women's sports aligns with the WNBA's rising global viewership. The decision to back women's sports is a ...

Another Michael Jordan shoe is being reimagined by Nike, but it might be hard to get for your collection. This look pays homage to Michael Jordan’s college days, when his game rocketed him to ...