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Gaming is no longer an emerging trend—it’s a cultural mainstay, and creators within this space are shaping digital ...
From public signs to product packaging, we’ve all seen funny examples of how badly translation can go. The potential for ...
Be it Nike’s creative partnerships or Dove’s community-driven campaigns, influencers are shaping the brands they are working ...
Launching as a freelancer and have no idea what to do to build your personal brand? We show you how to be the face of your ...
Establishing a consistent brand identity means your customers have no problem recognizing your ... and then create branding strategies to deliver your message in the right places. For example, ...
If grocery-store products used to be unremarkable, undesirable, inferior—the thing you bought because it was cheap and ...
A strong online presence isn’t built overnight, but those who invest in it consistently stand out, attract opportunities and ...
Showing up for Pride means more than rainbow logos. Industry voices share what real representation looks like and how brands ...
The Nigerian financial sector has a branding addiction. This is evident in the new fintech brands and the old ones ...
Vivo is quietly rising as a major smartphone contender in 2025, with strong hardware, sharp cameras, and competitive pricing ...
From M&S to Duolingo: banter between brands on social media gets people buying – but there’s a catch
The line between entertainment and advertising is increasingly blurred thanks to social media. People no longer just consume ...
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