What was a commonly known secret finally became official Wednesday when the Utah Hockey Club unveiled its new nickname, the Mammoth, and its logo. Last week, the Utah Mammoth name was shown on the ...

For the first time in more than 20 years, Amazon’s logo got a touch-up. In fact, all of its logos got a touch-up. The small but subtle changes are part of a company-wide brand system refinement ...

Clark wasted no time hoisting up the deep ball, standing a couple feet behind her own No. 22 logo on the Carver-Hawkeye Arena floor. The No. 22 logo on the floor represents the exact spot where ...

You know it’s a “slow news day” when people start talking about color schemes for logos over just about anything else that’s going on in the gaming world. Yet, here we are. As we reported ...

Design agency Koto has collaborated with online retailer Amazon's design team Amazon XCM in a rebrand of the company's distinct smile logo, while simplifying the identity of over 50 Amazon sub-brands.

The new hue helps to create a more cohesive brand. Nobody is quite sure exactly when the logo changed, however one blogger wrote in March 2025 that the logo was still grey and black. However ...

"When it came to naming the team, we did something unprecedented—going through four rounds of community voting, including getting feedback not only on potential names but also on potential logos ...

After working in marketing and advertising for years, I've rounded up the best logo maker apps, sites, and software. For me, the top tools streamline the design process, helping you make ...

The original logo for the band, fronted by the former Sex Pistols vocalist, has become an iconic symbol in post-punk music. Featuring the acronym ‘PiL’, the distinctive design mimics an ...