A head-scratching optical illusion challenges the perception of color and how the brain plays tricks on us. In an image created by the UK contact lens vendor Lenstore, a series of lilac letters ...

Puzzle lovers are straining their brains over this optical illusion ... Social media was amazed at how well the illusion seemed to throw their color-vision off-kilter. “I watched for so long!

American psychologist Joseph Jastrow made this illusion in 1899 – to make a point about how the brain perceives what is in ...

Do you think you have what it takes to figure out these optical illusions? There are so many types of illusions and we’ve rounded up the best of famous illusions, color illusions, pattern ...

Optical illusions play tricks on your brain and can make you see things that aren't really there, from static images swirling around the page to images that stay with you even after you look away.

The above image is an optical illusion that was shared by Bright Side. The painting is made of different colors. How ever, the color you see first in the painting reveals a lot about your personality.

A Japanese psychologist and artist created an optical illusion in which a square changes its color - although in practice it remains constant A colored optical illusion reveals how our brain is ...

And now, in mice, scientists have harnessed an optical illusion to reveal hidden insights into how the brain processes visual information. The research focused on the neon-color-spreading illusion ...

Let’s look at one such optical illusion where the color you see first tells about what kind of Genius you are. If you want to take this IQ test, you simply need to look at the image having a ...

A viral optical illusion by Jackson's challenges viewers to name the color of text, not the word itself. This mind-bending task, based on the Stroop Effect, reveals how our brains struggle with ...