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a nod to Pepsi Zero’s black can and label. The border also helps make the logo the defined center of the company’s new pulse campaign, which features lines radiating out of the pulsing logo in ...
PepsiCo will roll out the logo internationally in 2024. The company began rethinking its branding over the past few years. Focus groups liked the past logos with the word "Pepsi" inside a globe ...
The logo returned the “Pepsi” word mark “back into the company’s patriotic yin-yang ‘globe’—right where it lived for any child of the ’80s or ’90s,” noted Fast Company’s Mark ...