News

— -- The 40-year old Pepsi Challenge is back with a vengeance and pulling out all stops when it comes to social media. This time, a year-long marketing campaign will feature celebrities in ...
PepsiCo reported a 4% growth in its global snacks business in Q2 2025, driven by strong performance in markets like India.
PepsiCo, Inc. (NASDAQ:PEP), a global leader in the food and beverage industry with a market capitalization of $206.5 billion, finds itself navigating a complex market landscape as it enters 2025.
In the summer of 1985, NASA, the Reagan White House and seven talented astronauts got wrangled into an orbital chapter of the ...
PepsiCo (PEP) recently announced a quarterly dividend affirmation, increasing it by 5%, which came alongside various ...
PepsiCo’s stock jumped 7% on July 17 after a robust Q2 earnings announcement. The company not only surpassed expectations but ...
The intense rivalry between Coke and Pepsi is now a thing of the past, as the beverage market has expanded and diversified.
At PepsiCo, Mark Kirkham oversees iconic brands including Pepsi, Gatorade, Mountain Dew, and the company’s partnership with ...
Pepsi is leveraging social in a new pop-culture oriented-version of the Pepsi Challenge to make a broader push across the global marketplace. The campaign, #PepsiChallenge, encourages consumers to ...
Pepsi never pumped a lot of marketing money into the effort: it ran two TV commercials and spent $9.7 million on national TV ads between September and June, a fraction of the outlays by Coca-Cola ...
A new book, The Real Pepsi Challenge, looks at how the cola company sought brand loyalty among African Americans in the 1940s. Hear from the man who led Pepsi's marketing team.
Pepsi is leveraging social in a new pop-culture oriented-version of the Pepsi Challenge to make a broader push across the global marketplace. The campaign, #PepsiChallenge, encourages consumers to ...