The Oregon Ducks have partnered with Pathway Sports and Entertainment, a company that is focused on monetizing the name, image, and likeness or NIL rights of at ...

Tyler Dragon, an NFL reporter for USA TODAY Sports, overtook Luna the Dog in the final week of a pick 'em contest that pitted Man vs. Machine vs. Dog.

A new undertaking is signing up FBS college football players’ video NIL licensing rights to be used in the college football video game. Pathway Sports and Entertainment, founded by Casey Schwab, has ...