But more interestingly the company introduced the RAV4 Adventure, which gets underbody armor(!) fender flares(!!) and a lift kit(!!!) over the regular RAV4 along with black headlight bezels ...

but today Toyota injects some serious thrill-making muscle into its venerable crossover, revealing the quickest, most powerful RAV4 ever. The 302-hp Prime is also Toyota's first-ever plug-in ...