The name BMW isn't just a collection of letters; the letters stand for something. Here's where BMW's name comes from, and why car lovers should care.

An analyst said BMW confirmed on the call its 5-7% auto margin for both the second quarter and the full year. This is "a ...

The Omoway Omo X is similar in style to the edgy, futuristic BMW CE 04, but is also driverless and promises innovative ...

Range Rover now has its own logo for the first time. The luxury automaker is unveiling a sleek new look as it gears up to launch its first electric SUV later this year. Since it launched its first ...

Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and mission behind the product.

One of the most recognizable automobile brands worldwide, BMW has had 108 years to perfect its mission. Founded in 1916 to manufacture aircraft engines, the BMW brand has come a long way with its ...

We get a chance to explore a pre-production model of the upcoming BMW XM. Here are 5 Reasons it's BMW's New Flagship Model.

The BMW Individual Frozen Carbon Black exterior paint with red accents, including the front grille, side sills, rear diffuser, XM logos, and wheels, truly make the XM label Red stand out from the ...

BMW Logo Included Swastika When Nazi Party Ruled Germany? The fascist symbol appeared on the car manufacturer's logo in numerous social media posts spanning at least five years.

DRIVERS have been stunned to learn the historical hidden meaning behind BMW’s iconic logo. The symbol is a nod to the brand’s origins and, oddly, has nothing to do with cars. The badge,… ...

BMW may not be interested in joining MotoGP’s two-wheeled effort, but they’ve got a sweet safety car for all the “oopsie” incidents our good circuits could possibly posit. BMW’s XM Label Red MotoGP ...