Nike announced a new feature coming to its app this summer called Nike Fit. Using AR, you can scan your feet to find the right shoe size.

Nike Fit uses a proprietary combination of computer vision, data science, machine learning, artificial intelligence and recommendation algorithms to find your right fit.

KNOW YOUR TECH breaks down the scientific technology used in your favorite sneakers and activewear. Let’s demystify your next purchase: today’s technology is Nike Therma-Fit. This cold weather ...

Now, with the Tech Fleece movement a distant memory, Nike is hunting for their next athleisure success story. The new Nike 24.7 apparel collection is their bet, and after wearing it for the last ...

Right now, Nike has a very tempting deal on the futuristic-looking Air Max Plus Drift shoes, which offer "premium stability and cushioning" and normally retail for $185.

All 8 of Nike’s 2025 City Connects leaked before launch — including Boston’s. The Red Sox reveal only confirmed what we already knew.

The new Nike Air Jordan 14 Retro "Challenge Red" sneakers arrive Saturday, June 14: Here's where to find and score a new pair of new sneakers online.

Tiger Woods is returning to the PGA Tour with a new golf-accessory line named "Sun Day Red." Woods' new partnership with TaylorMade ended his $500 million endorsement with Nike. Woods appears to ...

Nike is laying off more of its technology-focused employees a month after it initially began laying off other tech workers.

The rest of you might be delighted to hear that Nike just launched their new Tech Fleece collection, which is said to "honour the past, respecting the heritage and craft of the timeless product ...

Tiger Woods has officially launched his new apparel line. Woods showed off his new looks at a press conference on Monday night after he split with Nike… ...

A new feature in the Nike app lets you use your phone's camera to scan your feet and discover your fit.